Here is my advice: Facebook group members must be a source to find relevant people to contact, but you must not mass mail the entire group! The challenge is to enrich your Facebook leads, segment them, and then contact the relevant prospects.įacebook is a personal social network and personal data is protected. The only problem is: scraping Facebook groups will get you a lot of bad-quality leads! Groups are filled with students, interns, and other people you don't want to target.įacebook groups are powerful but group members need to be filtered. Reach out to your competitor group members or scrape thematic groups to find prospects. Facebook Groups are great to build a leads database.
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